Tips & Tricks

How many customers do you have at a time?

There is a sea of ​​different business models in the beauty industry. Everything from intimate one-on-one treatments to lively salons with many customer seats and full speed ahead. This post explores how the choice of treatment environment affects your business.

22. January 2024

One-on-one

Salons that focus on one-on-one treatments create a personal relationship between hairdresser and client. This form is ideal for those who want personal attention and a calm atmosphere. Such an approach can strengthen your salon brand as a place of personal luxury and exclusivity.

Filled in the salon

On the other hand, some salons embrace a lively atmosphere with more customer seats and speed. This creates a dynamic energy and often appeals to salons with shorter treatment times and larger staff.

Salon's Fire

Whether you choose one-on-one or multiple clients at the same time, it's crucial to consider how it affects your brand. An exclusive and intimate atmosphere can create a sense of luxury, while a lively salon can position you as a cheaper choice. Your brand is key to attracting the right customer base.

Pricing magic

The treatment price is often reflected in the customer experience and the environment in your salon. one-on-one salons can justify higher prices by offering a unique and personalized service. Salons with many client spaces can appeal to wider client groups by maintaining more affordable prices and offering multiple treatments at once.

Final words

Whichever approach you choose, it's important to remember that the treatment environment in your salon affects what your customers are willing to pay.

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Written by Rasmus Østergaard

Author at Just Add People

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